2-4 pages case study-western union
Compare the approach Christina Gold and her leadership team took to lead organizational structure change at Western Union with Kotter and Cohen’s eight-step change model. Be sure to identify ways in which Gold and her team’s change initiative was similar to Kotter and Cohen’s eight-step change model and the ways in which their approach differed. Include suggestions for how the Western Union change initiative would have benefited from following Kotter and Cohen’s change model more effectively.
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