Creative thinking – how to get out of the box and generate ideas: Giovanni Corazza at TEDxRoma, Discussion 5 help.
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I don’t think that you can discuss creativity with also thinking about innovation. These videos are designed to challenge the way that you may define or think about creativity and innovation.

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after you have viewed the videos, answer the following questions and be sure to also respond to two of your peers’ posts.
1. Should advertising create meaning or should it simply make money for the company?
2. Effective communication is essential in advertising. How can one be sure that the meaning that he/she is creating is in sync with the customer’s interpretation of meaning?
3. Can creativity be taught?
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