Developing, Managing, And Operating A Retail Business.
Imagine that you are now starting your own business to compete with the retailer you selected in Assignment 1.
Review these resources to help you get started:
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- https://retail.about.com/od/startingaretailbusiness/tp/checklist.htm
- https://www.youtube.com/watch?v=fecPdpw3RYw
- https://www.entrepreneur.com/businessideas/industry/30.html
Write a six to eight-page paper in which you:
- Identify how you used feedback from Assignment 1 and how you can leverage trends in retailing for your own business.
- Propose two to three strategies for targeting customers and information gathering that you would use to develop your own customer base.
- Develop a plan that details your approach to recruiting staff, training staff, and employee management.
- Create a strategic plan for the operational management of your business.
- Create a name, a mission, a philosophy, and a location for your retail store.
- Develop a plan for cultivating an inviting store atmosphere (e.g., music, décor, style of goods provided, services provided, etc.) and a corresponding window display.
- Use at least three quality academic resources in this assignment. Note: Wikipedia and other websites do not qualify as academic resources.
Developing, Managing, And Operating A Retail Business
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