Discussion. Red and Blue; And How Fast? Discuss how much of a real difference you think there is between a second mover and a fast-second strategy as it affects competition. Refer to the articles in your discussion. Next, based on the readings, and your previous discussion of the differences, discuss the possible risks and rewards of employing a blue ocean, second-mover and fast-second strategy.
Buisson and Silberzahn’s 2010 article, “ Blue Ocean or Fast-Second Innovation? A Four Breakthrough Model to Explain Successful Market Domination” “Blue Ocean or Fast-Second Innovation?” in International Journal of Innovation Management, volume 14, issue 3, pages 359–378.
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