DISCUSSION WEEK 3 TOPIC
Read the articles:
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1) Measuring consumer surplus online. If this link does not work, your instructor can provide a pdf. file with this article.
2) Net benefits. If this link does not work, your instructor can provide a pdf. file with this article.
You are expected to make your own contribution in a main topic as well as respond with value-added comments to at least two of your classmates. You are encouraged to respond to other students as well as to your instructor.
Choose one question to answer:
1) Explain the challenges in measuring consumer surplus of a free product like major online applications, such as Facebook and Google Search.
2) Explain how to quantify the gains that the internet has brought to consumers.