Health care consumers receive various communications about different health care options. It is important to understand consumer demographics to be able to determine the impact (positive or negative) media, social networks, branding, marketing, and communication play in health care consumer choices.
Complete the External Influences on Consumer Choices worksheet.
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Cite 2 peer-reviewed, scholarly, or similar references.
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Please remember the additional instructions:
ADDITIONAL INSTRUCTIONS: When writing your 90- to 175-word responses to the questions, it has to be in APA format. You can provide a separate Word document or submit on the spreadsheet. Please include a tittle and reference page. Points may be lost if you only submit the worksheet.