Journal: Thoughts on a Firm’s Internal Capabilities

2.5, 2.7

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Choose a firm, corporation, or organization that you either have experience with or that you can research.

Write a 250 word reflection on the following characteristics of that organization:

· Tangible and intangible resources

· Capabilities

· Core competencies

· Firm activities

Respond to the question:

· How do the company’s internal capabilities match its needs for viability and achieving competitive advantage in its industry? Why or why not? Justify your response.

Submit your journal to your instructor via Moodle.

Note: Include a citation for any research. Cite yourself if you relied upon personal experience.

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