Non-Profit Marketing

Non-Profit Marketing.

 After reviewing Chapters 15( Generating Funds ) , Chapter ( Attracting Human Resources:  Staff, Volunteers, and Board Members ) and Chapter17( Working with the Private Sector ) from the nonprofit MARKETING textbook, post a 300-word synopsis of your understanding of the nonprofit marketing concepts. In your posting, include questions about any marketing concepts that are unclear. 


TB:Strategic Marketing for non profit organizations, 7th edition 

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  • Alan R Andreasen
  • Philip T. Kotler, Northwestern University
  • ©2008 
  • | Pearson 

Non-Profit Marketing

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