Write an analysis of all the aspects of promoting a selected product or service, including promoting to the customer and other promotional audiences. There is no page limit for this assessment.
The promotional aspect of marketing seeks to develop a communication plan that effectively tells the target customers what they need to know about the product or service.
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Order Paper NowBy successfully completing this assessment, you will demonstrate your proficiency in the following course competencies and assessment criteria:
- Competency 2: Relate the importance of an integrated marketing program to the economic impact of a business.
- Explain how an integrated communication aspect of a company’s integrated marketing program contributes to a company’s economic success.
- Competency 4: Apply effective marketing planning and implementation.
- Analyze a company’s communications strategy.
- Assess potential improvements to a company’s promotional strategy.
- Competency 5: Develop a sales plan.
- Analyze promotional components of a sales approach.
- Competency 6: Evaluate management implications of marketing and sales plans.
- Describe the impact on management from proposed changes in a product’s promotion strategies.
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