Entries by Mary

Marketing Unit 3 Research Project

Marketing Unit 3 Research Project. The marketing mix is used within the implementation of the marketing strategy. Please select one of the industries listed below, and search for information about the marketing mix used by at least two companies in your selected industry: soft drink, fast food/restaurant, hotel, cell phone provider, banking, automobile, airline, or […]

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August 2, 2019 by

Target Marketing Essay

Target Marketing Essay. Choose a business-to-consumer (B2C) or business-to-business (B2B) company that uses target marketing. Then, you will need to complete the following list: Briefly introduce the company you have chosen. Gather examples of its activities and products that support its business model. Remember to properly cite and reference the sources of information you find. […]

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August 2, 2019 by

E-COMMERCE, MIS Infrastructure

E-COMMERCE, MIS Infrastructure. You have owned and operated a successful brick-and-mortar business for several years. Due to increased competition from other retailers, you have decided to expand your operations to sell your products via the Internet.  Describe some of the characteristics of an Agile MIS Infrastructure. Which aspect do you think is the most vital […]

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August 2, 2019 by

Building Strong Brand: Colgate

Building Strong Brand: Colgate. Instructions: Case attached  Please read the case and analyze it by answering these case analysis questions. You may answer each case discussion question in each paragraph and separate different paragraphs for different questions. You don’t have to copy the discussion questions in your answer. Although quantity is not quality, however I […]

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August 2, 2019 by